Vivek Simha, who made an impression with his performance in Premier Padmini, is set to explore a darker shade in Anireekshita Atithigalu. The actor plays a negative character for the first time, stepping away from the roles he previously portrayed in Premier Padmini, Churi Katte and Spooky College.

Calling it one of the most challenging roles of his career, Vivek says, "My character is aggressive, arrogant and egoistic. It is a crime thriller with a love story at its core. The film begins with my character, and the conflict with the protagonist drives the story. It is unlike anything I have done before."

The actor says the role marks an important milestone in his journey. "Every film has helped me grow, and this one allowed me to explore a completely different side as an actor. I'm also working on a Telugu web series, which is another exciting phase for me," he adds.